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Strategic Branding

Cornerstone, a church of 6,500 and growing, sought a brand that was not only representative of the modern approach they were taking on their new worship center design but also adaptable in its use over multiple media. After some collaboration and revision we came to a very clean and simple brand which provided flexibility in both landscape and portrait treatments. The brand has since been converted into high-quality signage across the campus, car decals recognized throughout the Phoenix area, almost all Cornerstone print collateral, and used on the cornerstonechandler.com website.

Series Branding
Nearly every series that Cornerstone plans has its own identity and design package to further visually intrigue the target audience and communicate important aspects of the message content. We have designed and implemented several very successful series brands which are then transferred into DVD, website, environmental and collateral media.
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Event Branding
Events are going on all the time at Cornerstone. It is important to reflect the same high-quality design in event branding that is presented in strategic and series branding. Cornerstone recognizes this and makes every effort to maintain visual consistency and excellence throughout all of their events. Members of the Perk team have designed several brands for events and ministries within Cornerstone. We have showcased a few of our favorites below.
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Environmentals
During the planning of the new worship center, Cornerstone saw the need for a very large environmental wall graphic that would span nearly the entire length of the new lobby. The leadership at Cornerstone wanted to showcase the core values of the church front and foremost for every person that walked thru the doors. As you can see below, that goal was more than accomplished!
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case studies
vertice@perksite.com : 866 599 7375 : 522 w. 1st street : suite 103, tempe, az 85281 : download vCard : view map